Our team
Luca Babini
Co-founder, Creative Director
Luca Babini is an award-winning fashion photographer, filmmaker and environmental activist from NYC via Genoa, Italy.
Since 2016, under the pseudonym Acool55, and inspired by the hope of awakening a brand-new conscience, he began combining street art and sustainable development.
As a photographer, eco-adventurer, and street artist, Luca stands on the frontline for the battle to raise environmental awareness.
From collaborations with UNICEF, to the PLASTIKI Expedition, he has always been a believer, a creator, a dreamer, and an adventurous risk-taker.
He is the co-founder and creative director of kodezero, a digital marketing agency based in NYC with a focus on sustainability and Digital Humanities in Web3.
Douglas Scott
Cofounder
Douglas Scott is the Co-Founder and Chief Creative Officer of Subnation, a Web3 venture studio focused on the culture of gaming and decentralized lifestyles. In his current role, he works with global media, sports and innovative technology companies such as Amazon, NASCAR, Saks Fifth Avenue, Alienware, Mythical Games, Hollister and Mastercard.
He is also General Partner in Surround Ventures, a media and technology fund focused on Israeli founded start-ups and Founding Partner of Culture Group, an entertainment marketing agency based in Singapore, which manages Web3 strategy and programming for Coca-Cola, Spotify, Nike, Globe Telecom, Riot Games, ESPN and Tencent among others.
Prior to founding Culture Group and launching Subnation, he served as EVP Marketing & Brand Solutions for Endeavor, where he was responsible for developing and producing innovative and successful marketing platforms for Fortune 100 brands. Some of his most notable work includes an unprecedented 20 year partnership between Rolex and the Academy of Motion Pictures Arts & Sciences; the establishment of BLAST, the first esports All Star team for Bud Light; a collaboration between Cadillac and The Warhol Museum to create Letters to Andy, a traveling content and art exhibition; T-Mobile’ Esports Strategy; and Zoolander Returns to the Runway, a live experiential campaign to announce Zoolander2 during famed designer Valentino’s Fashion Show in Paris.
Along with Doug’s work in Global Brand Partnerships, he also supported all of the marketing needs across the Company’s Events, Properties, Licensing and Talent divisions including projects such as ELEAGUE, Miss Universe, The Miami Open, Professional Bull Riders, Color Run, Frieze Art Fair, and Serena Williams, to name a few.
Before Endeavor, Doug was Founder and President of WPP’s OgilvyEntertainment where he created groundbreaking branded content programs and landmark collaborations for world-class companies. Under his leadership, OgilvyEntertainment grew to be an industry pioneer, working with Brands to “tell stories that matter.” Programs and partnerships Doug established and led include The Power of Shunya for DuPont with Times Television Network; Extra Cold Music Festival for Castle Lite; Dare Bigger for DuPont Kevlar with ESPN X Games, and 100 Years for Hellmann's with Mario Batali.
For two consecutive years, Scott was recognized by AdWeek as one of the Top 50 most influential executives in the media and entertainment industry and served as Jury President of the Branded Content & Entertainment category for the Cannes Lions International Festival of Creativity. He has earned over 60 awards for creativity and effectiveness from competitions like Cannes Lions, London International Awards, Effie Worldwide, CLIO Awards, The Webby’s and The One Show.
Doug is known for his work as a content pioneer and cultural provocateur. He Executive Produced Andy Warhol: Fifteen Minutes Eternal, a documentary about the celebrated pop artist's life, and was nominated for an Emmy for Escape Fire: The Fight to Rescue American Healthcare, which premiered at the Sundance Film Festival and aired on CNN.
With a strong vision for the future of media and importance of brand narratives, Scott has informed major industry conferences, leadership presentations, and white papers, such as Making Magic, Using Logic: The Ogilvy Branded Entertainment Assessment Model™. As a member of the Ogilvy & Mather Worldwide Creative Council, Doug advocated for brands to "own content not rent media" and worked with the global network of creative directors to implement market-driven content strategies on behalf of clients.
He is the Co-Founder of the Museum of Advertising and an active member and advisor to some of the most innovative technology and entertainment start-ups including DeFiance Media, Fireside, YO Productions, Sebring Revolution and Kintsugi. Doug is an active industry speaker and has guest lectured at NYU Tisch School of the Arts, NYU Stern School of Business and UCLA Anderson School of Management.
Douglas resides in New York and is the father of two – his daughter Sydney and son Ollie.
Michele Sala
UX director
Miko has a master’s degree in Industrial Design/Visual Communication from the Politecnico di Milano, and an M.A. in Design History from Parsons, the New School for Design in New York City.
He has worked as a freelance graphic and web designer in Milan and Berlin, and in 2010 he joined Kodezero as Head of Design. He has taught Theory and History of Visual Communication and the History of Industrial Design at the Politecnico di Milano and worked as a consultant at the MoMA (Museum of Modern Art) and the MAD (Museum of Arts and Design) in New York City.
Occasionally, he teaches design history at the Domus Academy in Milan.
Francesco Ciriello
3D Operator and Digital Architecture
Francesco Ciriello is an architect expert in 3D modeling and digital fabrication. Since 2017 he has been working in the medical sector by applying 3D scanning, 3D modeling, and 3D printing technologies in the creation of braces, corsets and prostheses, and other medical devices.
Since 2020 he has overseen the MARTA LAB, the 3D Laboratory of the National Archaeological Museum of Taranto (Italy), where he deals with the digitization and 3D reproduction of archaeological artifacts. Since 2020 Francesco has been designing and constructing buildings and digital assets of all kinds on different metaverse platforms by combining different technical and stylistic skills, creating unique environments tailored to each client.
Giovanni Lovecchio
Web Designer – Web3 Engineer
Giovanni Lovecchio is a management engineer, and expert in the design, production, and management of experiences and video games in the main metaverses.
Passionate about the blockchain and crypto world since 2014, he has actively participated in the evolution of Web3 platforms, creating and developing new business opportunities in this sector. He is the co-founder of "Archiverse Studios", a digital architecture studio, that manages wallets by interacting with the blockchain, also dealing with the Minting of NFTs, metaverse consulting, Game Design, and Quality Assurance
Piernunzio De Sario
Digital architect
Piernunzio De Sario is an architect, designer, and expert in BIM (Building Information Modeling) and 3D visualization.
Since 2017 he has been a consultant to architectural firms for the creation of 3D models, video rendering, and virtual reality spaces.
In 2020 he participated in working groups for the company Exprivia on the digitization of the construction sector and the introduction of the blockchain in the life cycle of a building.
In 2020 he begins his experimentation in the metaverse, he creates buildings on DCL, Spatial.io, Roblox, and the Sandbox. He is a certified partner of Decentraland.
He is passionate about technology and everything that places no limits on his creativity and imagination.
Lora Wiley
Executive Director, Media Production
Lora Wiley-Lennartz is a multiple Emmy-nominated International television Executive Producer and writer with extensive experience in Talk, News, and Entertainment formats. She is an experienced host and media performance coach and has worked in television format development both in the USA and internationally.
Lora has also been the Managing Director of a boutique fashion and sustainability-focused creative agency. As a veteran online content creator, she was the Managing Editor of a cutting-edge digital magazine and is a food and travel blogger. Lora has extensive experience in food writing, food styling, food photography, and recipe development. She has also worked extensively leading COVID-19 Compliance for feature films and Network Television production.
Annamaria Laurini
Social and Sustainability
From 2010-2015 Annamaria was the UNICEF Representative in Lebanon where she led planning, implementation and monitoring of country activities and emergency interventions for Lebanese, Palestinian and Syrian refugee women and children.
During this period, she scaled up UNICEF resources from $2.5 million to $253 million in operating capital and human resources from 17 to about 200 staff. She was also responsible for expanding the number of NGO partners from 14 to 47 increasing the partnership value from $ 5,91 million to $87 million.
Annnamaria has worked across the UN and its organizations for over 20 years and has held numerous positions including being responsible for startup operations of UN peace keeping activities in assigned regions; working closely with local authorities, traditional leaders, opposition movements, armed groups and civil society organizations particularly in the area of civil affairs, human rights, protection of the most vulnerable people of the conflict . Prior to the UN, Annmarie worked for the World Health Organization (WHO) within the Pan African Center for Emergency Administrative Officer and served as the Technical Emergency Officer in Afghanistan.
She graduated from Political Science University of Naples and received a master’s degree in European studies from the College of Europe in Bruges, Belgium.
Ousman Sahko
Advisor, Web Entrepeneur
Ousman Sahko immigrated to the U.S. from Africa and brings a wealth of experience from the arts, entertainment, marketing, media, and technology industries.
After working with big-name artists and brands, including Google, Youtube, Spotify, Adidas, and Viacom, and seeing the imbalance of Black creative power and economic equity, Ousman has made it his mission to solve many of the problems around Black media and entertainment, his belief is that black creative power should equate to economic power by building a unified platform to leverage black creators globally. Since Google and starting two early-stage startups as a founder, he decided to focus on learning about building successful businesses from the VC side. He's passionate about founders; helping them wherever possible and sharing lessons and knowledge on advising them longer the way.
Brando Crespi
Advisor, Environmentalist
Born in Switzerland, raised in Rome, and currently based in New York and Santa Fe, NM, Brando Crespi is an environmentalist, climate activist, and impact investor. His international education (Le Rosey, Switzerland, Barcote College, Oxford, and Georgetown University, Washington DC) was oriented towards economics and cultural anthropology.
Brando is the Executive Chair of Global Biochar Inc, an environmental science company he founded to mitigate our climate crisis by deploying biochar at scale using an “infrastructure as a service” model. The company is building two biochar-producing bio refineries in New Mexico and developing a pipeline of projects in Central and South America, Africa, and India.
As the co-founder in 1985 and today executive vice-chair of the Brazilian-born NGO Pro Natura International (PNI), Crespi has spent decades designing, funding, and implementing sustainable development projects in 63 countries, many using biochar and “climate-smart” agriculture. Amongst its achievements Pro-Natura has been responsible for the development of 12 million hectares of the Juruena region of the Brazilian Amazon, where it created the world’s largest “carbon sink”, and for prizewinning developmental work in 63 countries that have brought over 7 million people out of abject poverty. In 1997 PNI was awarded the Mitchell Prize by the United States Academy of Sciences, widely considered the “Nobel of Sustainability”.
In 2007 he was called to Beijing to help develop the city’s “Green Great Wall” to defend it from the Gobi desert’s sand. Today, Crespi is advising the African Union on deploying biochar, AI, and FinTech to complete Africa’s “Great Green Wall”, an 8500 km forest bordering the southern Sahara from one coast of Africa to the other.
Konstance Patton
Advisor, artist
Konstance Patton is an Indigenous American Artist, Muralist, Designer, Storyteller and Healer based in New York City. She is an enrolled member of The Little River Band of Ottawa Indians in Michigan and was raised by her grandmother in Detroit, Michigan. Her public art projects explore beautification, beauty and adornment, spirituality, and organic collaboration.
For over twenty years Konstance has been creating the Goddezz Projekt. The project reflects on themes of ritual and adornment, grounding the ancient into the present. Her Goddezzes went from notebook and napkin doodles while solo traveling the world, to sculptures, to monumental murals. Her latest iteration of the Goddezz Projekt connects with the community and delves deeper into intuitive ritual and ceremony through sculpture, all based on her Goddezzes created in twenty-three countries.
In the summer of 2020, Konstance co-founded the Artist Collective, Soho Renaissance Factory (SRF), when all of the storefronts in downtown Manhattan were boarded up with plywood, following riots after the murder of George Floyd. During the shutdown, she created a residency at the Nomo SoHo Hotel, turning the hotel into a living art gallery. In 2021 she and her collective were Artist In Residence at Zero Bond.
In 2021 she founded the Be A Lover Fest in NYC, a live street art and performance-based community walking tour with over 60 artists in 4 neighborhoods including Soho, Noho, and the East Village. Her work can be seen on NBC’s The Kelly Clarkston Show, NPR, The Verge, Artnet News, USA Today, The Detroit Free Press, The Up-Mag, Shukan New York Seikatsu. In 2022 she was honored to create a mural of her Goddezzes as part of the Akumal Mural Festival in Mexico, murals in Miami and Costa Rica. In 2021, she was honored to have shown her work in a duo show at One Art Space in NYC.
Marco Innocenti
Advisor, Fashionglue director
Marco Innocenti was born and raised in Naples, Italy. He started his career as a head buyer in the mid 80’s for high-end fashion stores in Italy, introducing brands such as Comme Des Garçons and Yoji Yamamoto, before moving to Los Angeles where he opened his own boutiques.
Marco’s reputation grew quickly in the US and led him to open the first PR agency in LA called AIR, in partnership with Adriano Goldschmidt. International namesake brands such as Costume National were introduced to the states and beyond, thanks to the online platform, a visionary concept in the mid 90’s.
In 2005, FashionGlue consulting is born, providing and executing marketing and distribution strategies for designers, trade shows and events.
Fashionglue’s innovative input reshapes the landscape of trade shows globally, collaborating with high industry leaders such as Premium (berlin), White (Milan) and Tranoi (Paris).
As a chief strategist for Informa, Marco Innocenti continues to influence the future of the industry, introducing digital engine and strategies, while focusing on helping young talents develop their brand in the ever-changing world of fashion.